DESIGN SYSTEMS take visual brand asset design, implementation and management to the next level, enabling a consistent yet flexible and even personalised visual identity, across any platform. Activating the creative expression of brand and conveying authentic personality across the spectrum of communication types and touch points - from functional to expressive, containing ongoing and evolving corporate identity, visual communications and digital product interface design.
Designing scalable design systems requires a balance micro and macro design expertise, and the fusion of creativity, craft, production know-how, architectural and strategic thinking.
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