BRAND ARCHITECTURE is the branded structuring of business divisions, units and platforms. This application of both strategy and design methods introduces simple, functional order and simplicity to unwieldy and complex company and business unit structures, organisational models and product offerings.
VISUAL COMMUNICATIONS ARCHITECTURE addresses the needs of large entities who require visual communications of varied messaging strategies to different audiences, across multiple platforms. We specialise in the design of streamlined visual systems that are on-brand, strategic, visually enticing and importantly, easy to use time saving templates for users.
INFORMATION ARCHITECTURE is the system of messaging hierarchy to organise complex brand messaging across varied stakeholder groups to ensure the main messages gain traction, sequentially.
UX. Designing the user experience is a fusion of empathy and architectural thinking. We map and design experiential pathways for optimum user engagement of websites, digital interfaces, and omni-channel applications.
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